Taralinda Willis Taralinda Willis

Precision Rice Yield Mapping: Bringing Research Excellence to the Delta

At Agrograph, we don't just map crops—we unlock field-level insights that transform agricultural decision-making. Our platform is built on decades of remote sensing research, translating cutting-edge academic expertise into practical solutions for one of agriculture's most challenging problems: accurate, field-scale yield estimation for rice.

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Taralinda Willis Taralinda Willis

Cracking the Code for Biologicals: Why Stress Mapping is the Key to Scaled Adoption

For all the energy surrounding biologicals and biostimulants, the industry is still searching for its breakthrough moment. The science is compelling: products that enhance water use, improve nutrient efficiency, and help crops perform under pressure should be a no-brainer in today’s farm economy. Yet adoption lags. Why? Because the problem isn’t just whether biologicals work—it’s knowing where and when they work best.

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Taralinda Willis Taralinda Willis

A New Chapter for Agrograph: Welcoming Taralinda Willis as CEO and Dale Willis as CTO

At Agrograph, we’ve always believed in the transformative power of data to revolutionize agriculture. From the beginning, our mission has been to harness satellite imagery and machine learning to deliver actionable insights that empower farmers, agribusinesses, and stakeholders. Today, I’m thrilled to announce the start of an exciting new chapter for Agrograph with the addition of Taralinda Willis as our new Chief Executive Officer and Dale Willis as our new Chief Technology Officer.

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Taralinda Willis Taralinda Willis

Agrograph Fills the Data Gap After NASS Discontinues Reporting

In recent news from the National Agricultural Statistics Service (NASS), a significant shift in reporting has stirred conversations across the agricultural industry. As of the 2024 production year, NASS has made the decision to discontinue all County Estimates Reports for Crops and Livestock, along with the Cotton Objective Yield Survey ¹. This decision has left many stakeholders wondering about the future of market transparency and reliable data access.

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Taralinda Willis Taralinda Willis

Agrograph Develops Scalable Middle East Crop Identification Model for USDA

Agrograph was awarded the Small Grains Planted Area Monitoring, Evaluation, and Estimates for the Middle East and North Africa Grant through the USDA - Foreign Agriculture Service (USDA-FAS). The goal of this grant is to produce timely, accurate, and practical small grain crop identification maps and derivative reports on planted areas estimates in the Middle East.

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Taralinda Willis Taralinda Willis

Not All AgFintechs Are The Same

Banks are increasingly turning to fintechs to stay competitive, innovate and deliver enhanced services to their customers. But not all agfintechs are the same. The process of selecting the right partner can be a complex undertaking that requires careful consideration and strategic planning.

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